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Exterior

Home of the PGA of America

Location
Frisco, Texas
What we did
Interior Design, Sustainability, Architecture, Graphic Design, Interior Design..., Furniture Services, Brand & Identity
Markets
Certifications
LEED Silver
Size
126,422 SF

The Home of the PGA of America headquarters embodies the essence of Texas modern architecture—rooted in place, purpose, and performance. Designed to work with the local climate, it leverages regionally quarried stone for authenticity, efficiency, and sustainability. This deep-set material not only strengthens energy performance but also reinforces a timeless connection to Texas' architectural heritage.

Expansive glass harnesses northern daylight while framing views of the open skies and rolling plains, seamlessly blending the indoors with the natural landscape. Thoughtful design choices—like strategic shading devices, trellises, and native vegetation—enhance comfort and functionality, reducing heat while defining the building’s character. A striking structure, this facility is a statement of innovation and community—where modern design will maintain an enduring legacy.

Awards

  • 2024 Economic Development, Major Deals and Projects Category, CoreNet Black, White & Blue Corporate Real Estate Awards

Design details

An experience shaped by landscape, designed for connection
Interior

Social stair

The central social staircase is a hub for connection, collaboration, and brand identity. Seamlessly linking the building, it doubles as a gathering space to spark ideas and connect across teams.

The design is all about connection—between people, place, and purpose. Curving with the site’s natural contours, the building maximizes transparency and breathtaking vistas, seamlessly blending architecture with landscape.

The ground-level fairway welcomes visitors with a generous social stair linking the educational and broadcasting wings—an intentional nod to movement and collaboration. Thoughtful design details—terrazzo floor patterns, sculpted light fixtures, and a feature wall inspired by golf course topography—bring the sport’s essence into the space.

Built for flexibility, the layout balances focused workspaces with dynamic gathering areas. Large conference rooms, open lounges, and informal breakout spaces foster productivity and teamwork. Each floor opens to terraces, transforming the workplace into an experience—where fresh air fuels fresh ideas. The upper levels embrace warmth and vibrancy, with light wood workstations and colorful accents framing stunning views of the southern terraces. This is more than a workplace—it’s an immersive, inspiring environment that reflects the legacy and future of the game.

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Interior

A view from any angle

The fourth floor is a dynamic event space with a sprawling terrace and a retractable glass wall that unveils breathtaking views. Designed for versatility, it seamlessly transitions from daily gatherings to large-scale events, creating an inspiring backdrop for collaboration, celebrations, and media moments that leave a lasting impression.

Interior

The future of golf

The Home of the PGA of America is a destination for shaping the future of golf. The facility features a state-of-the-art education center and studio, world-class hospitality for tour events, and dynamic office spaces that fuels a growing, vibrant organization that is the heart of the game.

Classroom

Bringing the game to life, one broadcast at a time

The building features a state-of-the-art broadcast studio, serving as a dynamic media hub for live PGA event coverage. Designed for seamless storytelling, it connects fans to the game in real time, bringing the energy, strategy, and moments that matter straight from the course to audiences everywhere.

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Talk with us

Complex challenges need fresh perspectives and deep expertise. Connect with our team to explore how we can help you create spaces that make a real difference.